Through April 2012, RevPAR (=Revenue per Available Room, the key lodging metric) is up 8.8% for the state of California as a whole. For SLO County, it is up 10.8% – slightly below Monterey’s 11.3% increase (helped by a very strong April) and above the 3.7% increase for Santa Barbara.
SLO County results are a mix of a slight 3% increase in ADR (=Average Daily Rate) plus a solid 8.7% increase in rooms sold (only bested by Stockton/Modesto’s 10.3% increase).
However, the prize for greatest increases in RevPAR goes ot the San Francisco Bay Area. For the year to date, Oakland is up 15.8% , and both the San Francisco and San Jose areas are up 14.7%. A quick review of the statistics for the major California Airports show that San Francisco Airport is the only one with double-digit increases so far this year.